Apr 24, 2008
An Evening With Guy Kawasaki in Houston
I spent the evening listening to Guy Kawasaki at the Houston Technology Center.
He touched on topics from his book The Art of The Start.
Very entertaining. Very informative. And I want to go start my own company soon…like tomorrow.
My key take aways from tonight:
- Startups aren’t just for others. I can do this.
- A business that exists just to make money won’t do well.
- Get going. What am I waiting for?
Here are the rest of my notes:
1) Make Meaning
- Change the World
- Do things 10x better
2) Make a Mantra
- 2 or 3 words that explain why you exist
3) Get Going
- Think different
- Polarize people (Some people should love what you are doing, some people should hate what you are doing.)
- Find a few soul mates
4) Define a business model
- Be specific
- Keep it simple (I like simple)
- Ask women (interesting)
5) Weave a MAT
- Milestones
- Assumptions
- Tasks
6) Niche Thyself
- Only you do it
- And it is very valuable
7) Follow the 10/20/30 rule
- 10 slides
- 20 minutes
- 30 pt font
8) Hire infected people (cool..wordpress turns my #8 into a smiley face)
- Hire people who love what you do
- Ignore the irrelevant
- Hire better than yourself
- Apply the shopping center test ( ?? should have taken better notes on that one)
9) Lower barrier to adoption
- Flatten the learning curve
- Don’t ask people to do something that you yourself would not do
- Embrace your evangelists
10) Seed the Clouds
- “Sales Fixes Everything”
- Let a hundred flowers blossom
- Enable test drives
- Find the influencers
11) Don’t let the bozos grind you down
No related posts.

There is nothing better than owning your own business. You are a bright Guy Aaron. you can do this. I am not sure what kind of business you want to start, but DO IT. You will succeed.